We are encouraging all of our fans to vote for Honoring Our Fallen, a wonderful non-profit organization, for the 100 Cars For Good Program. Voting starts May 14th! Go to www.100carsforgood.com to vote!
Thursday, March 29, 2012
Customer service is our top priority!
"I have a 2003 Toyota Highlander. I haven't had a problem with it. The Highlander is a great mid-size SUV. I only go to the Toyota dealership to get it service. The service is good and quick. I appreciate the recommendations given if repairs need to be done. The next vehicle I purchase will be a Toyota." -Eugenio
Thanks for the great review, Bill!
"I love my new 2011 Camry xle and the service dept is good. What I don't like is my gps/mapping system! My iPhone and my 5 yr old updated portable Magellan gps are both much better for directions then the Toyota gps system. If you want to turn in a correction you can not do it online or even with the company that supplies the gps/mapping unit you have to call Toyota customer service. My unit trys to send me down dirt roads in the Victorville/Adelanto area and when going to Orange County it tries to send me on the 210 Fwy to the 57 Fwy which is way out of the way to get to Mission Viejo. They want $169 for an update to ver 11.1, which is better the the $215 they wanted before." -Bill
We love feedback from our customers!
"We bought our 2004 Camry new and have had nothing but good luck and service with it. The staff is always helpful and the service is good. I trust what they tell me needs done and appreciate their honesty in what needs done right away and what can wait." -Louise
Tuesday, March 27, 2012
We would like to thank Doris for taking the time to share her feedback!
"While it did take some time to make the deal with this dealership, I found that the salesman was extremely personable and made sure I was comfortable. He was and has been very helpful in every way and because of the saleman, I will continue to go back to Valley-Hi when I need any type of service or if I every buy another new Toyota. Thanks!" -Doris
Monday, March 26, 2012
Happy Monday, fans! We are doing a contest for the chance to win 4 FREE TIRES!
All you have to do is post a story about why you need new tires or another great tire story for a shot at winning. Tell your friends to "like" us and share their story to enter as well. Good luck!
We would like to thank Larry for taking the time to share is positive feedback!
"My experience was nothing less than one hundred and fifteen percent total satisfaction. My salesman was Franchesco Nicholas. He was knowledgeable and helped me make a well educated decision. He was very personable, patient, and not at all pushy. Most of all, he was honest when he gave details about questions that I had asked him. If I had a close relative in the market for a new car, I would send him or her straight to Franchesco!!! Sincerely, Larry Martin Victorville, CA" -Larry
Customer feedback is very important to us!
"Just bought my second car from here, overall I liked my car experience. There were a couple bumps, but they (specifically Chris, the Finance Director and Anwar the Salesman) did everything they could to get us where we wanted and in the car we wanted!! Any questions we had were answered, and they even gave us more money then another lot had quoted us for the value of our trade-in. Of course it took a few hours, which is hard with kids, which is why there are 4 stars and not 5, but like I said, they did what they could with what they had to work with. (we were negative in equity). I would say give em a chance!! But do come in with a car in mind, it does help with the time factor:-)" -Amie
Thursday, March 22, 2012
Wednesday, March 21, 2012
Tuesday, March 20, 2012
Thank you to our loyal customers for another great review!
"Bought a truck from this dealership and have had it serviced here ever since. Prices are reasonable and the staff is very helpful. Never had a single issue, all the work done is top notch and on time.' -Chromolykid
Monday, March 19, 2012
Friday, March 16, 2012
Toyota’s 100 Cars for Good is back!
5 New finalists every day for 100 days to win a new Toyota- add your vote at www.100carsforgood.com Starting May 14th.
Thursday, March 15, 2012
Wednesday, March 14, 2012
100 Cars for Good - Vote for Honoring Our Fallen
Toyota's 100 Cars for Good program is a Facebook-enabled philanthropy initiative whereby Toyota will give away 100 cars in 100 days to 100 eligible nonprofit charitable organizations.
We are encouraging all of our fans to VOTE for Honoring Our Fallen- a wonderful non-profit organization that helps all brands of the military, fire departments and law enforcement community with special needs to their surviving families and the children who are left behind. Voting starts May 14th! To vote for Honoring Our Fallen, go to www.100carsforgood.com 
Tuesday, March 13, 2012
Toyota Debuts Integrated Marketing Campaign for All-New Prius c
TORRANCE, Calif. (March 12, 2012) – Toyota Motor Sales U.S.A., Inc., along with its agency of record, Saatchi & Saatchi LA, today launched the marketing campaign for the Prius c, the newest member of the Prius Family. “The Game of Life with Prius c” demonstrates key vehicle attributes in a fun and approachable way that aims to appeal to first-time car buyers looking for a fuel-efficient and tech-savvy solution to their transportation needs.
Targeting city-dwelling millennials, the fully integrated campaign leverages a partnership with Hasbro and utilizes The Game Of LIFE across multiple mediums. The campaign embodies the youthful spirit of the vehicle and offers creative content that integrates this iconic childhood game. “The Game of LIFE with Prius c” also takes into consideration that young professional millennials shop and make purchase decisions very differently than other generations of car buyers. Thus, the campaign offers visual tools and easy ways to share digestible information and collect opinions.
“The Prius c campaign acknowledges the fact that buying a car is a big decision, as well as a new experience for many in this demographic,” said Bill Fay, group vice president, marketing, Toyota. “We wanted to give our customers something entertaining and engaging, yet familiar, they could identify with while introducing a vehicle to help them navigate this exciting new chapter in their lives.”
The all-new Prius c joins the Prius Family, which includes the third generation Prius, the Prius v and the Prius Plug-in Hybrid. The letter “c” in the Prius c moniker represents “city.” It is designed to function as an urban-friendly vehicle with an engaging driving experience, accessible price, a city fuel economy rating of 53 mpg and available convenience and advanced in-car electronics features such as Entune™ technology. Prius c offers the highest city mpg rating of any vehicle without a plug.
For this busy, young professional target, media is always on and content is always queuing. For this reason, the campaign content is designed to be easily watched and shared with their inner circle regardless of the platform it is being viewed on.
Broadcast
Two broadcast commercials, beginning with “Malti-poo” premiering on March 12 and followed by “Dolphin Tattoo” on March 19, feature bright colors and bold imagery evocative of the iconic board game. Both spots combine humor with product messaging and will air during network and cable shows such as Grey’s Anatomy, 30 Rock and The Simpsons, as well as programming on Bravo and ABC Family.
Digital
Digital media elements will also utilize The Game Of LIFE imagery. The “Spin the Wheel” ad units will allow users to spin the familiar color-blocked game wheel to see how Prius c’s features can help them overcome some of life’s dilemmas. Digital programs, including those in partnership with YouTube, Facebook, Hype Machine, Pandora and Hulu, will leverage all digital screens—Web, mobile and tablet—to support the target audience’s media behavior. Additional partner collaborations will feature first-of-their-kind executions, such as a mobile spinwheel integration with Urbanspoon, custom Prius c badges on BuzzFeed, and sponsored free apps available on Amazon.com for the Kindle Fire.
The Prius c YouTube landing page will greet users with a virtual board game where they’ll be able interact with a series of videos offering tips and tricks on navigating life’s more daunting tasks, including:
- Car Buying 101: George Basil teaches viewers how to get the most out of the dealership experience.
- Wallet Wisdom: Danica McKellar of The Wonder Years fame provides financial advice in this series of videos.
- Tech Talk with Nye: Featuring Bill Nye, these videos explore technology and other gadgets found inside Prius c.
Later in March, the YouTube page will also host a Prius c overview, Google map tool and more. Additionally, the innovative “Meet the Prius c” vehicle configurator will allow users to customize their own Prius c in a variety of colors and trim levels through a series of uniquely choreographed videos.
Consumer Experiences
Toyota will offer consumers a chance to get behind the wheel and experience the vehicle first-hand. The Prius c will be integrated into a number of lifestyle events, music festival activations and ride and drive experiences in the coming months.
Courtesy of Toyota Media
Monday, March 12, 2012
Thursday, March 8, 2012
Wednesday, March 7, 2012
Tuesday, March 6, 2012
Toyota FT-Bh Concept: Geneva Motor Show Live Gallery
Prior to today's Geneva Motor Show, Toyota had teased a selection of images of its hybrid small car concept, the FT-Bh.
Unveiled today, we can now bring you live images of Toyota's baby, sure to influence the design of subsequent hybrids in Toyota's range.
It was clear from the teaser images that the FT-Bh concept had a Prius-like roofline, designed for maximum aerodynamics. We weren't sure how it would work on a car the size of the Yaris, but seeing the FT-Bh in the flesh it's clear that the car is particularly low to the ground, with interior space maximized in the dramatically curved roof.
The front of the car has been designed to send air up the roof and down the sides of the car, and features blade-like headlights with front wings that stand proud of the car.
Towards the rear, the whole car slopes away to a low rear end, with wavy tail lights sitting vertically, cutting the car off abruptly to reduce drag. The end result is a drag coefficient of only 0.235, against the average 0.29 Cd of other cars in the sector.
What we didn't know before Geneva is exactly what would be powering the FT-Bh.
Toyota lists two powertrain choices, a twin-cylinder, 1.0-liter gasoline engine with electric motor assistance to provide a regular hybrid, and a similar setup utilizing Toyota's plug-in technology for even greater efficiency.
The former has a target fuel consumption of 112 MPG and target CO2 emissions of only 49 grams per kilometer, and the plug-in gets 294 MPG, with CO2 emissions of 19 grams per kilometer - which would put the car far ahead of even Toyota's own Prius C hybrid.
The FT-Bh also includes technology such as electrically-assisted steering, and exhaust gas heat recovery.
Courtesy of High Gear Media
Monday, March 5, 2012
Thursday, March 1, 2012
Toyota Debuts Newly Designed Facebook Page as One of Selected Brands for Launch
TORRANCE, Calif. (February 29, 2012) – Toyota Motor Sales (TMS), U.S.A., Inc. unveils its newly designed Facebook® Page layout today, as one of the premiere brands that were selected to participate in the initial phase of the new Pages for brands. The new Page timeline feature aims to give consumers a unique insight into Toyota’s rich U.S. history of product and people, which spans back to1957, as well as provide updates on Toyota’s current happenings and future announcements that will encourage people to comment and share information.
“Our Facebook Page has always been a way for Toyota to engage owners and fans, and the new Page timeline allows us to offer even more streamlined content to our community,” said Kimberley Gardiner, National Digital Marketing and Social Media Manager, Toyota Motor Sales, U.S.A. “We’re especially excited to tell Toyota’s U.S. history and heritage in a compelling way on the new timeline and to enhance the experience on our page by sharing about the people behind the brand. The new format allows us to continue to add more visual and emotional elements to the experience we share with the people who engage with our Page timeline.” Visitors to the Page will be able to view content that provides a deeper look into Toyota’s rich history in America, ranging from plant openings to vehicle debuts, as well continuously stay up-to-date on programs, product news and company information. As one of the first brands to launch with the new Page format, TMS is continuing to support their existing goals of growing fan engagement in social media that leads to integration with the brand. In addition, apps will be added in the future to make the page even more interactive and specific to information people want to receive in their News Feed.
Courtesy of Toyota Media
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